Fighting in the kitchen.
On the front line faced with the soaring price of their agricultural inputs, food manufacturers are also trying to adapt to avoid seeing their labels take off in stores.
Or so as not to be forced to stop certain recipes when sunflower oil, of which 50% of world volumes come from Ukraine, is starting to run out.
It's a real headache for the thousands of products incorporating this single ingredient, from cookies to spreads to crisps or bottles of oil.
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At Mondelez, known for its brands Milka, Lu, Oreo, or Belvita, the decision was made to quickly replace sunflower,
“when possible”
with other vegetable oils.
Like that of rapeseed.
Or palm.
Even if the volumes used are labeled sustainable, it is a step back for all the groups that have worked to eliminate this last, controversial ingredient.
Mondelez remains discreet about the products…
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