"CAFIERO AT YOUR LIGHT TABLE. Comrades, we start the year raffling off two @santiagocafiero dolls made by friends of @milongacustoms. Comment on the post and share it in your stories to participate!" Reads a caption with photos of the Barby-style dolls but with the format of the Minister of Foreign Affairs, which promotes the Instagram site of "La Cafiero".
There is no doubt who it is: the grandson of the emblematic Peronist leader of the province of Buenos Aires, Antonio Cafiero, who is today Chancellor and who was Alberto Fernández's chief of staff between December 2019 and September 2021.
The electoral campaign for this year's general elections will explode in a moment.
Some candidates are already much more profiled than others.
In the case of Santiago Cafiero, it is still not clear where the militant group that promotes the minister is aiming.
There are no leaders, there are no names, it is his communication team that put together La Cafiero.
"This is a
virtual community of Peronist militants,
most of them women and with a similar account on Twitter,
" Martín Sachella, a member of the team that manages the minister's promotion networks with a different aesthetic from the official site of the Foreign Ministry , tells
Clarín .
There are those who maintain that Cafiero flirted with launching himself into a fight for the mayorship of his native San Isidro.
Others say that in the face of a very adverse reality in that territory dominated by Posse's radicalism, Cafiero explores other paths such as the possibility of being a candidate for national deputy for the province of Buenos Aires.
"La Cafiero", the chancellor's Instagram and Twitter site
None of this confirms the minister.
Quite the opposite.
Rather he keeps his plan a mystery.
And he tells his people that in December 2023 he will be "a former chancellor", but that throughout this year he will also do
"everything possible so that Peronism continues to govern" the country.
He knows he's handsome but he doesn't show off, he's rather austere, but he has fans among women.
Like La Cafiero there are other places.
The governor of Buenos Aires, Axel Kicillof, has his network similar to that of the foreign minister, which is called
"todosytodasconaxel."
Even the opposition opened its similar spaces such as
"todosconvidal"
, the site of the former governor and now a PRO deputy, María Eugenia Vidal.
A different case, because many people work on it, is the site of Eduardo "Wado" de Pedro.
The interior minister has a team of journalists, photographers, cameramen assigned to "La Remisería de la Rosada", where they promote their activities with everything more relaxed.
This is also La Cafiero, who in her last post published a photo of "Santi"
walking in a bathing suit and without a shirt along the beaches of Mar del Plata.
The photo was taken from a note in Caras Magazine, "Cafiero en la Bristol", where they say that the girl who has upa is Julia, the youngest of the four children he has with his wife Josefina Chavez.
The account dates, like the one on Twitter, from March 2020, three months after the start of the government of Alberto Fernández, his mentor at the time.
The account was created as soon as he began his tenure as chief of staff, and although since then he already had to resist the attacks of La Cámpora - who did not want him and do not want him and the President - Cafiero posted several photos of the President with his vice , Cristina Kirchner also by Néstor Kirchner.
And he could not miss his admiration for Perón and Evita.
Nor for his grandfather, Antonio
A good initial part of the account is dedicated to his activities with the Minister of Health, Carla Vizzotti, during the purchase of vaccines against the coronavirus.
And they also reflect her positions in favor of extreme confinement when she governed the motto of "Stay at Home".
As he also does in interviews, many of his darts are directed at former President Mauricio Macri.
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