A media standoff began this week between Microsoft and Google.
In less than twenty-four hours, two of the biggest tech groups in the world will organize press conferences aimed at unveiling new features fueled by advances in artificial intelligence (AI).
Such a head-on confrontation between Google and Microsoft in the same market is rare: the last one dates back to the early 2010s, at the time of the Windows Phone.
But the global success of a certain ChatGPT, this polyglot artificial intelligence capable of generating text that seems to be written by a human, has reignited the rivalry between these giants.
“We are going to be the leaders of this new era of AI
,” claimed analysts Satya Nadella, CEO of Microsoft.
"We are leaders in the development of AI
," replied Google boss Sundar Pichai.
The first conference takes place Tuesday morning in Seattle, at Microsoft headquarters.
If the media were invited last week…
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