PUMA returns with an updated classic, the Slipstream.
Brand Studio for PUMA
In fashion, as in music, cinema, theater and books, the classics return renewed to become a trend again.
It is not the first time that we see models inspired by other decades, whether in clothes, shoes, accessories or hairstyles, we can always find a nod to the past
The campaign is presented by Lali Espósito and MYA Música.
In this regard, PUMA, the fastest sports brand in the world, presents the Slipstream, a reimagined basketball classic that combines '80s archives with a modern design.
This model adapts to any style, becoming an infallible ally for the best looks.
Locally, the campaign is presented by the iconic Lali Espósito and MYA Música.
In turn, worldwide, this silhouette is chosen by numerous great figures such as Neymar Jr, LaMelo Ball, Danna Paola, Romeo Beckham, and several other references, who embark on a galactic journey to reach new horizons. .
The silhouette of this new model launched by PUMA, one of the world's leading sports brands, dates back to a high-top basketball shoe born in 1987 as a successor to the SKY LX, one of the favorites of basketball players. the nba.
Introduced as a performance model, the Slipstream was pioneered by its innovative materials such as leather and faux fur.
Three decades after its release, PUMA writes the next chapter in the Slipstream saga.
The famous model returns with a wedge silhouette for an eclectic generation that mixes archival inspirations with contemporary trends to create new looks.
Slipstream will become your allies for all occasions.
The Slipstream incorporates the key features of a basketball silhouette and achieves a unique synergy that delivers a clean, modern look for the everyday sneaker aficionado.
This model becomes the ideal ally for the closet of both men and women at any time of the year, with clean lines, timeless tones, it is a shoe that will never go out of style.