"She is everything. He's just Ken." A slogan that stars in the promotion of the film Barbie, directed by Greta Gerwing and that arrives in theaters next July, but that has been a reality for more than 60 years. The extensive imaginary of the doll has allowed up to three generations to enjoy one of the most popular toys of the last six decades, making it what each person wanted it to be, without limits. Many dreamed of being her, of having her life and her pink world, now Airbnb is going to make the illusion of two people come true, who can feel like Ken and Barbie living in the Dream House in Malibu, California (United States).
Pink, pink and more pink. The whole world of Barbie is impregnated with that tonality: dresses, shoes, accessories, animals, cars – with steering wheel and upholstery in pink, of course – and even her mansions. And the Dream House was not going to be less. On the occasion of the premiere of the film starring Margot Robbie and Ryan Gosling, now the house has come to life in real size. But with small changes, since Ken has become the host of the announcement of the well-known rental platform, taking advantage of the fact that Barbie is on vacation.
Filming for 'Barbie' sold out the world's stocks of fluorescent pink paint
She has always been the center of attention, with hundreds of jobs, hobbies and styles. Now, he wants to have a bit of that prominence that he has always dreamed of and has never had. "Ken gives himself the whim and the opportunity to redecorate part of the house with everything he likes the most and yes, he has also brought his skates," explains the Airbnb listing. But although he is the host and has tried to leave his distinctive stamp in every corner, the pink color and the identity details of Barbie are still the protagonists.
"We all have dreams, and Barbie is lucky enough to live in a house full of them," Ken says in the ad. "But now it's my turn to pursue my own dreams. I am excited to meet my future guests and welcome them to this unique home." The pink palace includes a roller skating rink, a fitness center, a slide, an infinity pool, and a pink cowboy-themed bedroom. All the Ken way. In addition, being located on the side of a mountain, the panoramic views are another attraction of this space.
Barbie's Dream House in Malibu. Joyce Lee
But the Dream House can only be enjoyed for two nights: it will be raffled off, and the winners will be able to go with a companion. The dates indicated in the calendar for the stay are July 21 and 22, coinciding with the world premiere of the film. Best of all, Ken offers the stay for free: "He decided he didn't want to put a price on it, after all, he likes the beach more than math." The reservation of the mansion can be requested from July 17. One of the details that the announcement makes clear is that only the stay is free, transportation to Malibu must be managed by the winner.
During their stay, guests can get a first-hand look at Ken's dressing room, learn to dance on the dance floor, or serenade the host on the host's guitar at sunset. In addition, you can enjoy the sun and the infinity pool. As well as taking a souvenir: your own game of skates and surfboards.
Barbie's Dream House in Malibu. Joyce Lee
This is not the first time that the best-known doll couple in history has rented out their large mansion. In 2019, the house was opened to the public to commemorate the brand's 60th anniversary: anyone could stay, for two days, for a price of $ 60 a night. The famous Barbie house had, at that time, a private cinema, a meditation room or a craft studio. But now they have decided to remodel the house so that Ken is also the protagonist. A stable or skating rink has been added.
Barbie's Dream House in Malibu. Joyce Lee
A news that, at first, seemed the work of a great follower of the doll. On Monday afternoon, social networks were filled with images that a photojournalist took and posted on Twitter of a very pink mansion, with a pool and floats that, in an uncasual way, wrote Ken's name. Warner Bros. and Mattel have taken the promotion of Barbie very seriously: the world stocks of fluorescent paint were exhausted during the filming of the film, limited editions of the beloved dolls have been put on sale and, now, they put the famous mansion for rent. What is clear is that the film will bring back to the memory the childhoods of many.