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After the fashion of "movements", the great return of political parties

2023-08-11T17:37:43.616Z

Highlights: The failure of the Macronist experiment has marked the end of free and digital membership, in favour of a return to classical militancy. Despite the lack of electoral results, only the Insoumise persist in this strategy.. Innovation does not always guarantee success. The path of En marche!, which became Renaissance after passing through La République en marche, is eloquent from this point of view. "The sums...This article is for subscribers only. You still have 87% to discover.


DECRYPTION - The failure of the Macronist experiment has marked the end of free and digital membership, in favour of a return to classical militancy. Despite the lack of electoral results, only the Insoumise persist in this strategy.


Innovation does not always guarantee success. The path of En marche!, which became Renaissance after passing through La République en marche, is eloquent from this point of view. Thus, the one-click membership driven by the Macronists in 2017 gave way, at the end of 2022, to "adherent-pays". And too bad if it was the "clickers" - those sympathizers who do not pay any dues - who had allowed the presidential party to proudly display, and for several years, the number of "450,000 members". But it is clear that, with the exception of national elections, the volume of registered voters has not been reflected in the ballot boxes. On the contrary, since defeats in local elections have been chained, reflecting and betraying a lack of territorial implantation. Six years of a Way of the Cross, at the end of which the secretary general of the party, Stéphane Séjourné, recorded the death of this system. Conditioning any adherence to the regulation of 30 euros per year. "The sums...

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Source: lefigaro

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