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We're not at Maxim's. Who doesn't know the formula? Popular, almost proverbial, dropped by those who haven't been there and may never get in. Five little words that are prevented but great to tell all the magnetism of 3 rue Royale. Maxim's! Just by saying the name, you can already hear the champagne corks popping because that's better than an address, more than a restaurant. One wonders how Barthes could have forgotten it in his Mythologies. Maxim's, almost in the dictionary, full in the legend. And if, as they say, between history and legend, one must always choose the legend; Maxim's has a knack for picking up both.
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It was therefore a doorstep between Madeleine and the Tuileries, Napoleon III and the imperial festival. This is where the Imoda couple launched their ice cream and sorbet business, and where the place opened up to the capital. Only a few nice seasons and then he leaves, until that morning in 1893 when Maxime Gaillard, an enterprising waiter, relaunches the business...
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