After McDonald's donated food to soldiers and "won" calls for its boycott in the Arab world, the chain in Israel is once again taking a significant step – this time on the issue of Israeli abductees.
The fast food giant in Israel has allocated a screen in its branches to publish pictures of the abductees, in which their pictures are projected one after the other. The text on the screen reads: "We do not forget and we will not forget the abductees. We will continue to project their images on the screens until they are released." At the bottom of the screen on the right side is the signature of the Family Headquarters for the Return of the Abducted and Missing and on the left is the McDonald's logo.
The sign with pictures of the abductees // Hayali Yaakobi-Handelsman
As mentioned, this is not the first step McDonald's has taken alongside Israel – steps that have caused reactions and riots against it around the world.
Following the Iron Sword War, McDonald's converted five of its restaurants in the South to provide thousands of meals a day to soldiers and hospitals. In addition, the chain still offers a 50 percent discount to the security and rescue forces.
Tamar Gutman's picture is projected on the sign, photo: Hayali Yaakobi-Handelsman
About a month ago, McDonald's Israel updated on its Facebook page that an "attack" was being carried out against it by hostile elements, and there were many anti-Israel comments posted on it. The company also blocked commenting on its Facebook page.
In addition, in mid-October, a violent group of protesters "destroyed" a McDonald's in the Lebanese city of Sidon, considered a Hezbollah stronghold, according to reports and documentation posted on social media. This was not the last reaction so far in the world.
RATS FOR PALESTINE
WATCH this genius who thinks the best way to advance the cause of jihadists and antisemites is to release a box of rats at a local McDonalds franchise.
(McDonalds does operate in Israel) pic.twitter.com/GDQe0ERvjM
— Australian Jewish Association (@AustralianJA) October 30, 2023
In late October, a pro-Palestinian activist released dozens of mice painted in the colors of the Palestinian flag at a branch of the fast-food chain in Birmingham, England. The man arrived at the scene with his head covered with a bandana in the colors of the Palestinian flag. In the background, he can be heard shouting "Free Palestine," adding "Boycott Israel" and "Damn Israel."
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