It is one of the pillars of the program.
Éric Larchevêque
, 51, nicknamed the French king of bitcoin, investor in the show “Who wants to be my partner?”.
Launched on Thursday, season 4 got off to a historic start.
Two million viewers combined, with a very satisfactory market share for The Woman Responsible for Purchasing, of 24%.
“
The presence of Tony Parker played a role and added interest
,” believes the creator of the Ledger company.
“
There was a lot more media coverage before the show came out.
The good thing is that this interest transformed, once the TP surprise effect passed, the viewers stayed
,” he assures.
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“
Tony Parker was curious and wanted to arrive prepared
,” recalls Éric Larchevêque who also warned the former professional basketball player.
“
He asked a number of questions about the format, the rules.
I told him: “Listen Tony, there are no rules!
It's every man for himself
,” reveals the man who sets an investment limit of 500,000 euros before each edition.
“
Years ago I passed it.
I invested 2 million euros in 3 seasons
,” he tells us.
Also read: Tony Parker joins the show “Who wants to be my partner?”
on M6: “What I look for above all is people”
An interview where Éric Larchevêque, who has just released the book
Entreprendre pour être libre
(M6 editions), looked back on his journey and the creation of Ledger, a company which designs security solutions for cryptocurrencies.
This company has become one of the 25 French unicorns, in other words, it has exceeded a billion euros in valuation, in the same way as Doctolib, Backmarket, Veepee or Blablacar.
And yet, after the success - his professional fortune is estimated at 350 million euros - the investor says that he "was
shattered
".
“
There is nothing worse than someone who makes their dream come true
,” he begins by explaining.
“I found myself in the hospital, having heart surgery”
Éric Larchevêque on “Buzz TV” Friday January 19, 2024
“
I always had this dream of doing something big and when that happened, you have to decide what to do.
We find ourselves helpless.
It turns out that physically, I had completely given up.
My duties required a lot of personal sacrifice and consumed my life force
,” continues the man who left his position as director of the company in 2019.
“And I found myself in the hospital, having heart surgery because I had so much given over all these years that when I took a step back, I really collapsed
,” he still recalls.
“
There is a real price to pay to successfully build a business at this level.
Entrepreneurship is not for everyone, you have to have strong backbones otherwise at some point you will break down
,” he concludes on the subject.