Discounts? It seems not: the Israeli H&M website was launched - we checked prices | Israel today

After a long wait, the H&M chain has finally launched its online store in Israel.

In the store, which has already gone live, you can purchase the full range of contemporary fashion items for women, men, youth and children as well as other categories such as accessories, pregnancy, sports and more.

In addition to that, for the first time it is also possible to purchase the full range of H&M HOME products to design the various home spaces.

The online store joins 21 stores of the brand nationwide.

In terms of accessibility and convenience, this is good news for consumers, as it is now possible to order the products on the website and return the products to the store.

Also, you can return the items by mail using a Gobeina sticker free of charge.

Those who order can receive the items without shipping fees for an order of more than NIS 199.

For an order under NIS 199, you pay NIS 30.

During the launch period, delivery will be made to the customer's home within seven business days.

No news

It should be noted that the company's international websites do not allow direct shipping to Israel, so Israeli consumers who order from the websites in the world have to do so through external shipping companies.

There are quite a few consumers who are already ordering items from popular fashion companies such as Zara, H&M and more through shipping companies from Turkey and other destinations.

However, many consumers are still reluctant to do so.

As part of the H&M Group's environmental agenda, shipments will arrive in innovative paper packaging that can be reused and easily recycled.

The group aims for 100% of its packaging to be from environmentally friendly sources or recycled by 2030.

An area that is very important to consumers and where there is no news is the price.

The website's prices in Israel are the same as the prices in the brand stores in Israel, and at this stage there will be no unique promotions for the website.

Our comparison shows that the prices of items in Israel are significantly higher than in the USA and France, for example.

In the USA, tax is added when buying, so we added a tax of 8.875% like in New York. In addition, in the USA, special offers are now being offered on some items.

So, for example, the price of an oversized blazer for women is NIS 229 in Israel, compared to NIS 146.68 in the US and NIS 135.45 in France. The price in the US is $39.99 instead of $49.99, before the tax.

The price in France is 39.99 euros, that is 135.45 shekels.

Here is the most expensive

The price of a Marvel children's sequin T-shirt is 79.9 shekels in Israel, compared to 44.5 shekels in the US and 44 shekels in France. The price in the US before tax is $11.99 instead of $14.99, i.e. 44.5 shekels.

The price in France - 12.99 euros.

Jogger Relax pants for men in Israel cost NIS 159, compared to NIS 104 in the US and NIS 101.58 in France. The price in the US before tax is $27.99 instead of $34.99.

The price in France - 29.99 euros.

Match Retail stated: "The sharp fluctuations in the various exchange rates during this period, as well as the taxation that varies from country to country and the high transportation costs to Israel, affect the price differences between the local market and other markets in the world."

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