Recently, many parents have been discussing the issue of rising milk powder prices on the Internet. The Consumer Council has investigated milk powder prices in the past. Recently, they compared the prices of milk powder at different sales points and different periods. They found that except for the recent rise in the price of milk powder in pharmacies, the overall price of milk powder has risen. Prices have been stabilizing in recent months.
However, the Consumer Council also pointed out that in the past 10 years, the price of milk powder has continued to rise. The brand-name No. 1 milk powder sold for 195 yuan in 2009, but it will be sold at 308 yuan in 2021, an increase of about 58%.
The Consumer Council also found that the prices of milk powder from different sales channels vary greatly. Among them, supermarkets are the most expensive, and most brands are more expensive than personal care stores such as Watsons and Mannings. Personal care products stores are cheaper, among which Mead Johnson's No. 2 milk powder is 145 yuan more expensive than pharmacies.
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Consumer Council surveys milk powder prices every two months
The Director-General of the Consumer Council, Huang Fengxian, said that since February 2009, the Consumer Council has surveyed milk powder prices every two months. As of May this year, the survey covered 33 products of seven brands, including No. 1 to No. 4 milk powder.
Consumer Council staff will record the prices of milk powder at 14 stores through three sales channels, including six supermarkets of different brands, six pharmacies in different regions, and two personal care stores in Mannings and Watsons.
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There is a 14.5% increase in the price of milk powder in personal care stores for a month
Huang Fengxian pointed out that according to the data from January 2021 to May 2022, the overall milk powder price will gradually increase from July to September 2021, but it has gradually stabilized as of May this year. Decrease, and gradually pick up in recent months.
She also pointed out that if you compare the data in April and May 2022, there are 12 items in personal care stores that have increased prices, with an increase of 3.5% to 14.5%; supermarkets have 10 items with price increases, an increase of 0.1% to 10.2%; Pharmacies had eight markups, ranging from 0.5% to 2.7%.
The most expensive supermarket price is 145 yuan more expensive than the pharmacy
Huang Fengxian pointed out that, excluding breast milk, No. 1 milk powder is the only food for newborn babies, so its average price is the highest, and No. 4 milk powder is the cheapest.
She continued that the survey showed that the price of the same brand in different sales channels can vary greatly.
Taking No. 1 milk powder as an example, according to its survey results, Meisu Jiaer's gold-packed Meisuli 900 grams sells for 326 yuan in supermarkets and 246 yuan in pharmacies, a difference of 33.1%.
Taking No. 2 milk powder as an example, Mead Johnson's Zhirui A+ (2) 900 grams is the cheapest at 190 yuan in pharmacies, and the most expensive at 335 yuan in supermarkets and personal care stores, which is 145 yuan more expensive, a difference of 76.3%.
No price, a year of milk powder is nearly 2,400 yuan more expensive
Huang Fengxian said that all the milk powder sold in pharmacies are cheaper than supermarkets and personal care products stores. Compared with supermarkets and personal care products stores, 18 models are more expensive, with the price difference ranging from 1.8 to 50.5 yuan; only six models are cheaper.
She took one of the milk powders as an example. Suppose an infant consumes No. 1 and No. 2 milk powder of the same brand from birth to one year old, and comparing the highest price and the lowest price at the point of sale, the difference in expenditure can reach RMB 2,382.” The price gap between different channels should not be underestimated.”
Huang Fengxian said bluntly: "It's not good to underestimate the price gap between different channels" (Photo by Liao Yanxiong)
The price of milk powder has risen by nearly 60% in about 10 years
In addition, Huang Fengxian also pointed out that in the past ten years, the price of milk powder has also risen to a certain extent.
Taking No. 1 milk powder as an example, the average selling price of a certain brand in 2009 was 245 yuan, and then continued to rise, reaching 326 yuan in 2021, an increase of 33.1%; another brand sold 195 yuan in 2009 and 308 yuan in 2021. Yuan, an increase of 57.9%.
She pointed out that inflation, raw materials, transportation costs and other costs have all caused the price of milk powder to rise, but it is unknown whether the profits of different sellers have increased during this period. If the merchants want more profits, they will naturally increase the price.
Changes in milk powder prices from 2009 to 2021.
(Consumer Council document)
In the past, there was a "milk milk shortage" in Hong Kong. Huang Fengxian pointed out that at the time when the price fluctuated the most, the "seafood price" of milk powder appeared, which could be as high as 600 yuan a can, but after the "milk restriction order" was introduced, the price did not change significantly. , but gradually increase the price according to different factors.
In the first half of the year, more than 80% of complaints about baby milk powder involved online shopping
Huang Fengxian also mentioned that complaints about baby milk powder are on the rise. In the first half of this year, the number of complaints increased by 81% compared with the same period last year, from 31 to 56. Most of the complaints were related to online shopping.
She said that some of the complaints were related to delayed delivery, and some were related to the expiration date. Some parents bought milk powder in large quantities and found out that it was about to expire soon.
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