If the luxury industry like so many is at half mast, the coronavirus crisis probably has nothing to do with this departure. He simply intervenes at the end of the five-year contract, a standard duration for artistic directors. The excellent designer of Spanish accessories thus leaves the house Mulberry which he had joined in 2015 and whose desirability he had been able to reactivate. He notably signed the emblematic bags Amberley and Iris, but also diversified the activity of the leather worker born in Bath (Sommerset) in 1971, through a line of glasses, sneakers, jewelry and a male offer.
"The passion and commitment of the Mulberry teams have been an extraordinary engine and it is a great honor for me to be part of the history of this house from now on," he said in a statement sent on Tuesday. . "[Johnny's] creative vision was a key part of our strategy to develop Mulberry as a global luxury brand," says CEO Thierry Andretta. At the dawn of our 50th anniversary in 2021, we are continuing our strategy to strengthen ourselves as a global luxury brand with particular attention paid to sustainable development and innovative products. ”
If we still do not know the projects of Johnny Coca and the name of the house he will join, the good news is that we will find the creations of the designer at Mulberry until spring-summer 2021. The brand engages it difficult but necessary recruitment of his successor.
