Cash in, Germano leads the resistant cinema

The cinemas in Lombardy, Veneto, Emilia-Romagna closed, the cinemas of the other regions closed due to lack of public or half-empty due to the fear of contagion: the coronavirus emergency asphalts (also) the cinematic exercise and the Monday box office is a war bulletin with all data with the minus sign, all double-digit: -63% on the last weekend (which had already marked a -44% on the previous one), -75% on the same Monday of 2019. Dramatic figures, but c 'is someone who finds the courage to throw the heart over the obstacle and try to reverse the trend.
"We didn't sleep at night," confesses ANA Luigi Lonigro of 01, president of the Anica distributors section, "then we thought it was the best thing and also a sign." I wanted to Hide, the film by Giorgio Rights on the 'mad' painter Antonio Ligabue, for which the protagonist Elio Germano returned to Italy with the Silver Bear in his hand, initially scheduled for February 26 and then suspended, is distributed by 4 March, that is from Wednesday, in the middle of the second week of virus emergency. It is not a small move and the risk that Palomar and Rai Cinema take that produced it and 01 that distributes it is great. I wanted to hide is an important film, with a production lasting for months, it is not an instant movie and behind it there is an incredible work by a director like Rights, emblem of slow cinema, who makes films every 4-5 years. "It is a courageous attempt - observes ANA president Francesco Rutelli with ANSA - in a dramatic scenario: it counts as a message," with all the necessary precautions come to the cinema ", you have to get out of the dark corner and reverse the trend, otherwise the whole system stops. Even now the films made do not come out, those to be made are not made, those in the room do not have an audience, here everything jumps right now that the public had shown love for the cinema to be seen in the dark of the room recovering a habit that had waned. " Rutelli expects from Mibact "concrete answers to the system proposals made, they must give us the tools to prevent a dangerous domino effect". On the strategy to be followed for the cinematographic exercise (the psychosis empties rooms for which the costs of the open cinemas are not covered) is scheduled for tomorrow morning at the Anica table among the distributors. Meanwhile, the resistant cinema, the one that tries to excite and distract from the fixed thought of the impending pandemic, led by Captain Germano, throws himself.
"We decided to be in the cinemas with our film at a time when it is essential to overcome the fears generated by a difficult situation that involves all of our society, up to cinemas and the whole world of culture," says producer Carlo Degli Esposti, while Paolo Del Brocco, at Rai Cinema, maintains that "it is a moral duty as a public service company to take the first step in one of the most complicated moments in the recent history of our industry and therefore we believe it appropriate to give a signal of trust in a time of difficulty in our country ".
Here is the updated list of films that are out and confirmed (to date): it is small, many important titles are postponed to April or a date to be destined (a traffic jam is expected, once the emergency is over), many are documentaries, many are productions that, beyond the fear of contagion, would not have filled the rooms anyway and that, indeed, in the current void they could still find space. The musical documentary Marianne & Leonard event is confirmed tomorrow March 3 and March 4. Love words (Nexo digital) ,. They Shall Not Grow Old - Forever young, the documentary produced and directed by Peter Jackson made on the occasion of the centenary of the Great War on 2-3-4 March (Mescalito Film), the animated film awarded to the Spanish Goyas Bunuel in the labyrinth of turtles from March 5 (Draka), from March 5 Marie Curie by Marie Noëlle played by Karolina Gruszka, (Valmyn), Picciridda with her feet in the sand by Paola Licata from March 5 (Satine), I am in love with Pippa Bacca di Simone Manetti (Wanted) and Sola at my wedding by Marta Bergman (Cineclub), Show me the pictures: The story of Jim Marshall on 2-3-4 March (Zenit). The important release of I Wanted to Hide has been added for this weekend, from Thursday 5 March, that of the Sony film, the horror produced by Sam Raimi The Grudge, unlocked after the suspension (together with two other titles of the major A friend extraordinary and Charlie's Angels). On March 3, the extraordinary meeting between the representatives of the distribution was made for a strategy as common and responsive as possible. "Two important releases are confirmed for next week: Ladj Ly's Miserables - he won the Jury Prize at the Cannes Film Festival and triumphed at the Césars obtaining, among other things, the award for Best Editor's Note - and the animated film Artic. We are working - says ANSA Luigi Lonigro, director of 01 and president of the Anica distributors section - to set up a program that is attractive. The goal is to have four important titles coming out next week. we met on Monday morning. We also launched mini information campaigns for the circuits where we want to inform that the rooms are healthy, because we adhere to the protocol of public and work places issued for the coronavirus emergency, and to make people understand that there is no need to be afraid and therefore to go back to the theater ".