"Any projection is exceptional". "What I expect more in 2020 is to be able to return to the cinema." It is Éric Toledano and Olivier Nakache, the directors, among others, of "Untouchables" and "Hors Normes", who thus proclaim their love for cinemas, when these have been closed for more than a month because of the coronavirus epidemic. The three-minute video clip, where the filmmakers are filmed in confinement, has been online since this Friday on all the networks of the specialized site Allociné (website, Facebook page, etc.). She launched the operation #OnIraTousAuCinema, carried out jointly with the National Federation of French Cinemas (FNCF) during this period of coronavirus.
"The idea is that the cinemas continue to maintain a link with the spectators, via personalities of the Seventh Art who share with them their desire to return to the cinema", details Marc-Olivier Sebbag, general delegate of the FNCF , which announces that these tablets will also be visible "on the websites and social networks of all the cinemas that wish it." The operation went up “in urgency” in a few days, when the FNCF discovered that Allociné, which provides the means of production necessary for the filming of the sketches, plancha on the same type of concept.
The operation runs until at least May 11
Actors and directors - the FNCF does not yet want to reveal names to reserve "the surprise" for the general public - will regularly testify, at the rate of one or two new personalities per week. It is up to them to maintain the level set straight away by Nakache and Toledano, who deliver very funny anecdotes about their memories of exceptional or surprising projections as spectators.
#OnIraAllAuCinema
Their first session? The best place? A surreal experience while waiting for our movie theaters to reopen, Eric Toledano and Olivier Nakache ("Untouchables", "Hors Normes", "Le Sens de la Fête") share memories, favorites and their desire to find their way back For the love of the 7th art, #oniratousaucinema
Gepostet von AlloCiné am Freitag, 17. April 2020Obviously, the cinemas are still closed, "we are not here to encourage amateurs to return to theaters," says Marc-Olivier Sebbag. The operation is therefore intended to spread at least until the beginning of the deconfinement, or even a little beyond: "Today is #OnIraTousAuCinema, tomorrow, it will probably be We are all going to the movies ... “, Anticipates the general delegate. Clearly, future incentive and festive events will be launched when the date of the reopening of the rooms is known…