Publishers and booksellers can only be sorry for the collapse of their sales during the two months of confinement. With nearly 15.5 million pounds sold over the period, according to the GfK Institute, the fall in their market stood at 60% in volume (67% in turnover). This is the direct consequence of the closing of bookshops after March 17 and until May 11, sales being limited to the circuits of hypermarkets, newsagents and e-commerce all sites combined.
Read also: Bookstores, affected but not sunk
Unfortunately, the times promise to be deadly for the most fragile players, but professionals will be able to console themselves by reading the survey that accompanies the study. Eight out of ten French people indeed say that they have read a book or a comic strip during this period of forced withdrawal and, above all, 34% of them claim to have spent more time reading than normal.
If the time spent in front of the television, the computer screen or the tablet also increased between mid-March
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