The summer sales weigh on the smart working that empties the city center, the layoff that weighs on household incomes, the fears for the economic crisis triggered by the Covid emergency that push to save more than to spend. According to estimates by the Confcommercio research office, "this year each family will spend over 40% less on the purchase of discounted items and on average 135 euros, less than 60 euros per capita, for a total value of around 2 , 1 billion euros. "
Starting with the sales, the association remembers, "the very first were Sicily and Calabria, followed a few days ago by Campania and today, with a change of date in the running, three regions anticipate the start, Friuli Venezia Giulia, Lombardia and Piemonte The rest of Italy holds on and waits for August 1. They are the 'crazy' sales at the time of Covid. " Traders do not like the choice of dates: "It is a pity that the Conference of the Regions, instead of confirming the single date on August 1st, has left the Regions the freedom to choose whether to advance by a week or less, creating in fact inappropriate competitions between neighboring territories ", comments the president of the Italy-Confcommercio Fashion Federation, Renato Borghi. (HANDLE).