Helping the French to sleep better
According to several studies, having good bedding promotes more restful and better quality sleep, as well as faster falling asleep.
However, faced with the quantity of brands and models on the market, choosing your bedding is often a real obstacle course.
The service offered by the company has therefore prospered on this fertile ground: “Our users often ask us for advice on changing their mattress, then they realize that we can also help them find a pillow, a box spring or even a duvet suitable for them. their needs… All this while simply consulting the various buying guides on our site, ”says Romain Bellon, co-founder of Sleeps.fr.
Informative and free, the platform claims to place the interests of consumers at the center of its business model.
In order to offer a completely free experience, Sleeps.fr may earn a commission if its users purchase a product through partner links.
This system ensures the sustainability of the company and at the same time guarantees an independent editorial line.
Note also that the company has no capital link with the manufacturers present in its panels.
Simple and intuitive tools
If there is an almost infinite number of products on the bedding market, there are almost as many different sleeper profiles and needs.
Firm or flexible comfort, sleeping position, body shape, back pain or even allergies… Finding your mattress, pillow or duvet quickly becomes a real headache.
Sleeps.fr has understood this, placing the customer experience at the heart of its concerns through simple and intuitive tools.
The free content created by a team of experts acts like a compass, and makes it easy for all sleepers to find the bedding adapted to their preferences.
This approach is popular in a complex environment, where unscrupulous sellers are legion and consumers left alone to face their questions.
A fast growing company
Launched in 2017 by a couple of entrepreneurs then aged 29 and 30, the company experienced rapid success in France before starting to offer its services in Spain this year.
In 2020, it helped more than 400,000 French Internet users to sleep better, by supporting them in the vast majority in the choice of a new mattress, and claims an annual growth in its turnover of 600%.
Leader in France, the startup aims to become the benchmark on the market for bedding comparators in Europe within five years.
The bedding sector is changing… and Sleeps.fr too!
In a sector in full transformation, the platform continues to develop its offer of free tools so that each user can have the best nights.
For the coming year, the company plans to integrate new product categories, such as connected objects and bed linen, the creation of a section dedicated to sleep, as well as the development of new features to help the French. to find the bedding adapted to their needs and to improve their nights.