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Photo: CHRISTIAN BEUTLER / picture alliance/KEYSTONE
Should the state subsidize the media more?
The Swiss government wanted to make 151 million francs (around 144 million euros) available to help publishers deliver newspapers and magazines, among other things.
Nothing will come of it now, in Switzerland there shouldn't be any higher state subsidies for the media in the future either.
This became apparent in the referendum on Sunday after an initial trend calculation by the survey institute gfs.bern.
At first there were no percentages.
For the first time, online media also received money directly from the media subsidies, which were intended to maintain and strengthen the diversity of the private press landscape.
Now, however, the opponents of such a regulation are apparently gaining ground.
More votes
The result of a submission on tobacco advertising is also eagerly awaited.
According to the first trends, a majority was in favor of further restricting tobacco advertising where minors could see it.
However, the proposal would only be accepted if the majority of the cantons were in favour.
Even if more than 50 percent of voters across Switzerland are in favor of it, the bill could fail if it is rejected in more than half of the cantons.
This happens when populous, more urban cantons have large majorities, but small, more rural cantons reject the bill.
According to the trends, however, an initiative for a radical ban on animal testing is likely to be clearly rejected;
as well as the abolition of a levy that companies have to pay when they increase their equity.
The polling stations closed at 12 p.m., but more than 90 percent of those taking part now vote by mail.
Voter turnout is usually less than 60 percent.
Around 5.4 million residents are entitled to vote.
cbu/dpa