Until recently, Maayan Adam had a hard time believing that one of the largest clothing brands in Israel chose it to be part of its face.
In a question and answer session she held today (Tuesday) with 262,000 followers on Instagram, she talked about the inspiration that actually came from real women like her, who do not look like regular models.
She was part of a process that was important for her to follow on the way to creating the collection, emphasizing that the items that went on the market under her hand reach up to learning 48.
"When they added me to the team, they knew that this was not a model, for all that that entailed," Maayan Adam wrote to her hundreds of thousands of followers.
"I have a lot to give, but I did not imagine that leading a swimwear campaign would be one of them. When they raised this option, it crossed my mind 'I?'" She said in moments when she was attacked with insecurity.
"I asked myself if they were sure I should be at the front," she added.
Today, half a year later, a person is springing up somewhere else.
Among the answers she gave to surfing questions about the new collection, she posted a proud photo of herself in a black bikini swimsuit, emphasizing "the photo did not pass Photoshop or Filter."
"What is your inspiration for the collection?", The surfers wanted to understand what went through her mind when she decided on the specific models and colors she chose.
"I will," Adam replied.
"I wanted to create something that each one could find something for, in her cut, in her size, something that would compliment her so much that she would go with it for years, and prefer it over others," she wrote.
Photo: Gil Kramer
"So I gathered twenty girls, each one said what's good for her in the swimsuit, what works for her, and I tried to make all kinds of fabric cuts that would suit all kinds of women's cuts," she shared in the process.
"Some come up to an extra-large size, which can fit up to a size 48."
Some of the surfers who were exposed to the collection tried to understand whether specific models are sold only to a medium extent.
"The one-shoulder top only comes up to medium, is there a reason?", Expressed astonishment.
"Yes, definitely. The model is for women with small breasts. It does not hold a large breast and does not cover enough," she explained.
At the same time, Adam emphasized that very complete swimwear is suitable for having a large chest.
"There's a strong rubber inside, Sahbak thought of everything," she added humorously.
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