(ANSA) - ROME, DECEMBER 27 - "The excellent result recorded by cinemas on December 26, with over 703 thousand tickets sold in a single day, confirms the trend of the progressive return of the public to cinemas."
ANEC, the National Association of Cinema Owners, declares in a note.
Despite the almost spring-like weather conditions, with temperatures above the seasonal averages that have induced millions of people to flock to the cities and outdoors, and the particular line-up of films in theaters with as many as three among the top 5 that have a duration of more than two hours and medium, significantly reducing the daily offer of shows, the data is convincing and does not differ much from the pre-pandemic trend.
In addition to the announced success of AVATAR: LA VIA DELL'ACQUA, the true champion of the festivities is - the exhibitors underline - Italian cinema which is confirming a newfound interest from the public.
ANEC President Mario Lorini comments: "The numbers of this holiday start are a strong injection of confidence for the whole industry and we must look to the future with new perspectives.
There is still a long way to go, but if we manage to bring products to theaters that meet the expectations of the public, viewers respond and return to fill the cinemas with satisfaction.
The cinema is there, and with a high-level product, the Cinema is once again the place of choice for seeing films." The great result, for the numbers experienced in the last two and a half years, of the comedy with the Milanese trio ILGRANDE is important GIORNO which records the best weekend for an Italian film in 2022. And in the next few days the release of other Italian titles such as TRE DI TROPPO with Fabio de Luigi and Virginia Raffaele and I BEST GIORNI by and with Massimiliano Bruno and Edoardo Leo bodes well for the relaunch of production nationally in theaters.Important results achieved by two quality films,
THE EIGHT MOUNTAINS, presented at the Cannes Film Festival with Alessandro Borghi and Luca Marinelli, based on the book by Paolo Cognetti, and THE FABELMANS, Steven Spielberg's latest masterpiece which deals with the history of his family and how he approached cinema.
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