The waves of studies follow each other and resemble each other, to the chagrin of the managers of the radio stations.
The survey by the Médiamétrie institute, published on Thursday, once again shows that the steady decline in radio audiences in France continued at the end of 2022. Over the November-December period, the total number listeners remained below the threshold of 40 million people (39.3 million listeners) on an average day, or 1.5 million less over a year.
In slight erosion, the listening time was established at 2 h 36 per day and per listener.
In this gloomy environment, impacted by new listening habits, the ranking of stations hardly changed.
The public station France Inter, of the Radio France group, remains a solid leader with 12.4% of cumulative audience and some 6.9 million listeners, against 12.7% over the November-December 2021 period
. a year ago, we were not in the same context
, analyzes Adèle Van Reeth, at the head of France Inter…
This article is for subscribers only.
You have 67% left to discover.
Cultivating your freedom is cultivating your curiosity.
Keep reading your article for €0.99 for the first month
I ENJOY IT
Already subscribed?
Login