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What caused panic at Netflix a year ago is now also happening at Disney+: The Mouse House streamer is losing members. All in all, the calculation could still work out for CEO Bob Iger. Here is all the information...
According to Disney+ (here the new series and films in May), it had 157.8 million subscribers at the end of the first quarter of 2023 (as of March 31). This is four million fewer than in the final quarter of the previous year. It is the second consecutive loss of members for the streaming service, with by far the largest part of the shrinkage being recorded in the Hotstar division.
Hotstar is virtually the cheap version of Disney+, which is especially popular in India. Financially speaking, the Mouse House would rather lose a handful of Hotstar subscriptions than one of the more valuable premium memberships in its home market of America. You can read about what is behind this and what effects it could have at Serienjunkies.de. (Bjarne Bock)