After buying Twitter, after a controversial negotiation, Elon Musk decided to overturn the microblogging platform.
Some of the major investors have suspended their Twitter ads, as concern over content moderation grows causing a significant drop in revenues, as Musk himself said, picking on unspecified activists.
If this were not enough, there is a marked decline in users.
According to Bot Sentinel, some 877,000 Twitter users deactivated their accounts and 497,000 suspended their accounts between October 27 and November 1, more than double the usual.
And, according to an interview with "Time" the founder and main developer of Mastodon, Eugen Rochko, on the decentralized and open source social network in the four days following the acquisition of Twitter by Elon Musk 120 thousand new users.
Users who, according to the official account of Mastodon on Twitter, the users switched to the social platform in question in the last week would be even more than 230 thousand.
This is also confirmed by Esteban Moro, associate professor at the MIT Media Lab, who has released a graph on Mastodon that shows this growth in users.
To better understand the phenomenon,
ANSA
and DataMediaHub
analyzed the conversations on social
networks (social + online news + blogs and forums) in the last seven days relative to Mastodon.
In the past week, there have been over 436,000 online citations relating to Mastodon globally.
Of these about 5 thousand from Italy.
Altogether almost 47 thousand unique authors, whose contents have involved (like + reaction + comments and shares) more than 1.8 million people, with a growing trend day by day, which has had its maximum peak, so far, between 4:00 pm and 5:00 pm on November 6th.
A positive sentiment prevails, albeit slightly.
the share of emotions and, indeed, feelings contained in the online verbalizations, is positive towards Mastodon, and the share of negativity focuses mainly on the perplexity that due to its characteristics this social platform can actually "replace" Twitter.
In addition to this, as the word cloud shows, the word cloud with the 120 most recurring terms in these conversations, freedom of speech, "hate speech", and Musk's purchase collect the most negativity ( Red).
