As of: January 21, 2024, 6:16 a.m
By: Kilian Bäuml
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While the online market is shrinking, one provider is increasing its sales by more than 50 percent.
According to the provider, one reason is, among other things, the prices.
Bremen – The online shopping experience has become more popular in recent years and has developed into a business with billions in sales.
The ability to have products conveniently and quickly delivered to your home with just a few mouse clicks is the ultimate shopping experience for many.
In Germany, Amazon and eBay in particular dominate the online market.
However, the online retailer Galaxus has ambitious goals and is significantly expanding its presence on the German market.
Galaxus on the road to success: online retailer conquers the German market
Factors such as inflation have contributed to many consumers carefully considering their purchasing decisions and carefully considering which provider they order from.
In some segments the market has even shrunk.
Sales at Amazon collapsed last year.
Nevertheless, Galaxus managed to increase its sales by more than 50 percent, as the company announced in a press release.
According to the retailer, around a million people have now purchased from Galaxus.
(Symbolic image) © NomadSoul/Imago
“Despite shrinking retail sales across Europe and rising costs of living, we were able to grow significantly and gain market share in 2023,” says Florian Teuteberg, CEO of Digitec Galaxus, the Swiss parent company.
Successful growth was also recorded in Switzerland.
Galaxus is defying inflation and the shrinking online market: it now has around a million customers
According to the announcement, around a million people have already shopped at Galaxus.
This strong growth is due, among other things, to the price level of the products offered.
The company said it has cut many prices over the last year.
Some customers may also have been tempted to give someone a gift voucher as a gift.
Despite the significant growth, Amazon and Co. are currently still far ahead of the provider.
This may also be because they have been on the German market for a long time.
According to some experts, Amazon is so powerful that the retailer could displace other providers.
And other retailers are also fighting for their market shares.
For example, there was a massive change to Ebay classifieds last year.
The editor wrote this article and then used an AI language model for optimization at his own discretion. All information has been carefully checked.
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